The recent successful "share the love" campaign, which asked people all over the UK to show some love and appreciation for local businesses, logically moves into encouraging people to support local business by "buying local".
Our ethos at thebestof Bishop's Stortford is all about local. We help promote local businesses, events and activities.
There are huge benefits for all of us in shopping locally in Bishop’s Stortford and the surrounding areas. I think we all know and agree that a vibrant, varied and interesting town centre is beneficial to everyone. Striking a balance between national high street names and local businesses is crucial to the future of towns across the UK. How many more characterless high streets do we want? By supporting local businesses, we help serve the community, maintain the employment of local people, help fuel the local supply chain and increase the amount of money available for companies to purchase further local services.
As if that isn’t enough incentive, the environmental benefits of not driving miles and miles for your purchases, are enormous.
The British Retailers Consortium highlights the need to make the shopping experience easy and pleasant in their report on the nation’s high streets 2015 and emphasises that an attractive high street with activity across all areas is vital for the future of our towns. The buyer's journey, the variety and quality of product, the shopping experience and the involvement of people locally all contribute to a diverse and vibrant town centre.
In providing businesses with a "BUY LOCAL" window sticker, we want to show our support for local initiatives and help remind the community that everyone gains from buying locally. Remember buying local builds community.
