Award winning Shrewsbury caravan and motorhome dealership Salop Leisure will be flying the Welsh flag and handing out daffodils to customers to celebrate St David’s Day on Sunday, March 1.
The company always pulls out all the stops on March 1 to celebrate its important links with tourism in Mid Wales, which is at the heart of the business.
Apart from promoting the wonders of caravan, camping and touring holidays in Wales, Salop Leisure’s St David’s Day celebrations coincide with a weekend first time buyers’ event at its Emstrey headquarters.
The company, which also has sales centres in Machynlleth and Stourport-on-Severn, invests thousands of pounds every year promoting tourism in Mid Wales to existing owners and prospective buyers of holiday homes, touring caravans and motorhomes from the West Midlands and North West England.
The company also owns nine holiday home and touring parks in the region and supplies caravan to more than 200 parks across Mid Wales and the Heart of England.
Val Hawkins, chief executive of MWT Cymru, which represents more than 600 hospitality and tourism businesses across Mid Wales, praised Salop Leisure for continuing to promote the region as a tourism destination.
“Salop Leisure does a fantastic job to help us put Mid Wales on the map in two of our key target markets, the West Midlands and North West England,” she said. “Visitor surveys have highlighted how important and caravan and camping sector is to the economy of Mid Wales.”
Salop Leisure’s chairman Tony Bywater says St David’s Day is always an important date in the company’s calendar because Wales is at the heart of the business.
“It’s an opportunity to not only celebrate the nation’s patron saint but also to promote the beautiful landscape and many attractions that Wales has to offer visitors,” he added. “Customer feedback indicates that Mid Wales is one of the most popular destinations in the UK with people looking to buy a caravan holiday home.”
