Orbital10 Ltd, a leading IT support and managed service provider, is pleased to announce the acquisition of Pro-Active Business Information Ltd, a prominent direct and digital marketing company.

Orbital10 has established itself as a trusted partner in IT support, managed services and cybersecurity. This strategic move marks Orbital10’s continued diversification, enhancing its service offerings to include comprehensive digital and data marketing solutions alongside its established IT services. The aim is to offer businesses an integrated suite of IT and marketing services, enhancing operational efficiency and market reach.

Pro-Active Business Information Ltd, known for its robust direct marketing solutions and powerful data and digital tools, brings a wealth of expertise in digital marketing and customer engagement. The portfolio and expertise cover data acquisition, insights and cleaning, alongside advanced digital and AI marketing services, enabling businesses to effectively reach and engage their target audiences.

The integration of Pro-Active’s data and digital marketing proficiency with Orbital10’s IT infrastructure services creates a unique synergy, providing clients with a holistic technology approach to business growth. This merger allows clients to streamline their operations by consolidating IT infrastructure management with cutting-edge marketing strategies, resulting in improved productivity and a unified service experience.

“By combining IT services with digital marketing expertise, we are giving our customers a powerful advantage. Businesses today need more than just reliable technology—they need smart, data-driven solutions to reach their audiences and grow. This acquisition enables us to provide an all-in-one service that enhances efficiency, security, and customer engagement.”

— Scott Kean, Managing Director, Orbital10 Ltd

“Orbital10 and Pro-Active share a commitment to helping businesses succeed through technology. Bringing IT and marketing together allows us to offer a truly holistic service — securing and optimising IT environments while also driving customer engagement and sales. This is the future of business technology, and we’re excited to lead the way with Orbital10.”

— John Noble, Director, Pro-Active Business Information Ltd

Benefits to Businesses: Expanding IT Services Beyond Traditional Offerings

In today’s rapidly evolving digital landscape, businesses face the challenge of staying competitive and relevant. By expanding IT service offerings beyond traditional technology networks, infrastructure, and support, companies can achieve higher economies of scale, lower costs, and synchronised operations without service interruptions. Key benefits include:

• Enhanced Operational Efficiency: Integrating IT services with marketing solutions streamlines processes and fosters seamless collaboration between departments.
• Improved Customer Engagement: Leveraging data analytics and digital marketing tools enables businesses to personalise customer interactions, leading to increased satisfaction and loyalty.
• Scalability and Flexibility: A comprehensive service offering allows businesses to scale their operations efficiently, adapting to market demands without the complexity of managing multiple vendors.
• Cost Optimisation: Consolidating services can lead to cost savings by minimising layers of interactions, and by reducing the complexity of managing disparate systems.

This acquisition aligns with Orbital10’s mission to provide innovative and integrated solutions that drive business success. Clients can now access a broader spectrum of services designed to enhance both their technological infrastructure and market presence.

“This acquisition marks a significant milestone for Orbital10. By integrating Pro-Active’s marketing capabilities with our IT services, we are expanding beyond traditional infrastructure and support, positioning ourselves as a complete business solutions provider. This move strengthens our market position and opens up exciting new opportunities for growth.” — Mark Salvin, CEO, Orbital10 Ltd